A page that exists in a sitemap can be discovered there, but contextual links also show how it fits into the site. Link from relevant guides, category pages, and recent articles using an ordinary anchor element.

<a href="/en/tutorials/internal-links-help-discovery/">
  Learn how internal links improve page discovery
</a>

Choose links for the reader

  • Use link text that describes the destination; avoid a page full of identical “read more” links.
  • Link only where the destination adds useful context, and keep the number of links proportionate to the article.
  • Make sure the URL resolves, uses the preferred canonical path, and does not require a click handler to navigate.

Connect new pages thoughtfully

Add a new article to its topic index and link to it from one or two relevant existing pages when that connection helps readers. Related-article lists are useful when their titles are meaningful and their links work without JavaScript.

Internal links support navigation and discovery; they do not guarantee indexing or improve a page simply by being numerous. Clear structure and genuinely helpful content matter more than link counts.